Italian-made style and comfort!

Here are some foot stats that will make you realise how important having a comfortable pair of shoes is. But, you also need them to look nice, feminine and fashionable too! We look at these Italian-made shoes we feel fit all the requirements. Let’s get down to details!

Did you know that there are 26 bones, 33 joints, more than 100 tendons, muscles and ligaments, and up to 200,000 nerve endings in one human adult foot? Plus, on average, we take between 6,000 to 10,000 steps in a day. That’s more than 180,000 kilometres in a lifetime – or, in other words, four times the circumference of the globe. Those numbers are enough to make me bin my stilettos and run a footbath!

From Shoe to Spine

When we consider the weight and impact that our feet bear over the course of our lives, it’s no wonder there’s a direct correlation between poor footwear and health issues. The most common of these issues will sound familiar to many: bunions, tendon pains and ingrown toenails. What many of us may not know, however, is that shoes with inadequatec support can misalign the entire body, causing painful postural and lower back issues down the line.

So where can you find comfortable shoes with the right support? Luckily, Fly Flot has been perfecting the fit since 1986. Made under the watchful eye of the Migliorati family in Italy’s Brescia region, Fly Flot shoes are the result of decades of research and Italian craftsmanship. Each collection aims to achieve the perfect balance between quality, comfort and style, so that neither your spine nor wardrobe take the hit.

The Magic Formula

The first step to a quality and comfortable shoe begins with the sole. Rather than using rubber or PVC, Fly Flot has been one of the leading manufacturers of injected polyurethane soles. These lightweight and durable soles are directly fused with the shoes’ uppers instead of being attached with glue or stitching; that means no rigid edges to cause discomfort, and long- lasting, durable wear. In addition, Fly Flot guarantees each shoe hits its four “A’s” of total wellness:

Anti-shock: Softening the impact on the foot and absorbing harmful vibrations to the backbone.

Anatomic: Soles shaped to the standard foot shape, increasing the supporting surface.

Auto-shaping: Soft and malleable soles that gradually shape themselves to owners’ unique foot shapes.

Anti-skid: Guaranteed optimal grip on every surface.

Function meets Fashion

Trust the Italians to prove that you don’t need to sacrifice style for comfort. The Fly Flot collection ranges from sneakers and slip-ons for casual or active days, to embellished thongs and colourful wedges to pair with a summer dress. From classic styles and shades to statement colours and metallic finishes, there’s a style and fit for every outfit.

Visit the brand new Fly Flot store at Wheelock Place (#03-10), their pop-up counter at Tanglin Mall (#02-15) or shop online!
6887 3136 | flyflot.com.sg

This article is also in the September 2020 edition of Expat Living. You can purchase a copy or subscribe so you never miss an issue!