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What’s in her wardrobe: Shareen Wong shares her style secrets

Ever walked past a woman who looks enviously chic at an event or on the street and wondered how she puts herself together so effortlessly? Yep – we hear you, which is why we track down women in Singapore with on-point style every month to tell us just how they do it, despite juggling multiple commitments. This month, we caught up with the founder Kai Life and Embrace Jewellery, Shareen Wong.


I start my day with answering emails, followed by visits to our stores. During work hours, I juggle multiple roles: I could be displaying a new collection, or serving and chatting to customers to assist them in finding great looking accessories to match their lifestyle.

I’m a denim kind of girl – always have been, always will. Casual chic for me is a pair of jeans, a nice top or shirt and a structured blazer. Also, there are many occasions in the stores when I’m asked to model accessories for customers – they tend to show up better on plainer clothing, so it’s become a habit!

I like to stick to classic pieces that don’t go out of style, so that I can play up my accessories. Like many women, I’m guilty of wearing too much black, but I do try to incorporate solid colours into my outfits rather than prints.

If I had to pick a theme to describe my look, I would say “rock chic”. I still have a soft spot for leather and studs that I’ve never seemed to grow out of!

I like to shop at Karen Millen for dresses, Zara and Warehouse for basics, and True Religion and Zara for jeans and denim.

I love visiting Nine West for shoes. For bags, I’m very into Alexander McQueen and J. Keyer, which has a gorgeous range of the softest python-skin bags in a range of modern colours – we also stock them now in our boutiques!


From clockwise top left:

Top, Warehouse
Bag, J-Keyer
Black and gold raw crystal choker, available at Embrace Jewellery
Ying yang sterling silver and rose gold-plated earrings, available from Embrace Jewellery Italian Collection
Jeans, Zara
Boots, Nine West
Sterling silver ring, Embrace Jewellery
Leather wrap bracelet, Fervor Montreal, available at Embrace Jewellery

For more snazzy reader fashion features, get your copy of LIV magazine packaged with Expat Living every month.