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Shopping in Singapore: Beach wear and accessories from Pudu



Fashion label Pudu’s first pop-up at Tanjong Beach Club’s new retail spot, The Beach Shop, went down swimmingly with sun-seekers, families and couples alike.

International fashion and accessories brand Pudu is one of the first labels to host a pop-up event at newly opened The Beach Shop at Tanjong Beach Club, a project conceptualised and curated by local artist Dawn Ng.

Sun-seekers heading to the trendy restaurant, bar and club can now shop for products for their sun-, sea- and sand-filled days ahead, including sunglasses, magazines, beach paddles and other fun products. There’s even an exclusive range of Tanjong Beach Club merchandise, including tote bags and tank tops, for fans of the award-winning establishment.

Offering beautiful premium European linen and cotton shirts, shorts and trousers for men and boys, Pudu’s weekend pop-up at the club was a huge success with beach-goers of all ages and nationalities. Inspired by exotic travel destinations such as Belize, the Hamptons and the Seychelles, the clothing’s vibrant colours complemented the lush vegetation, panoramic beach views and calm waters. Breezy linen shirts were worn buttoned or loose over swim trunks, and were also donned by ladies as an effortlessly chic cover-up for sipping cocktails at the bar.

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