Looking for a beauty salon that offers super quick waxing in Singapore? Armed with 17 years of experience in the beauty industry, Diana King has earned herself a loyal clientele who swear by her lightning-speed waxing. We visited her salon for a quick chat with the affable lady boss.
How did you get started?
Ever since I was young, I have liked anything and everything to do with beauty. I opened my first salon at Yishun in 2001. Three years later, we moved to Holland Village and stayed there for 13 years. Just last March, we relocated to a bigger, more comfortable space Sin Ming Centre.
What makes you different from other waxing salons?
That would have to be my speed. I can’t promise a pain-free experience, but the pain will be over before you know it. Nowadays, time is so precious and everyone is constantly on the go, so we cap each waxing service at 10 minutes. You can even have a relaxed lunch before your wax, so as not to waste time. Also, I use honey wax from the US, which is suitable for sensitive and eczema-prone skin.
What are some of the greatest challenges that you’ve faced in your career so far?
I started out with zero clients, which was tough! I remember going to carparks and placing flyers everywhere! Then, when I shifted to Holland Village, most of my customers were expatriates. Some of them would go away for a three-month-long summer break, which also affected my business. With the development of new technology over the years, expectations are a lot higher now. It takes a lot of passion, patience and perseverance to run a salon business. That said, it certainly is rewarding! I love my loyal customers who are happy with my services and return time and time again. Many of them have left five-star reviews on Google, which I’m proud of!
Apart from waxing, Diana also offers a multitude of beauty treatments like facials and massages. If you’re feeling stressed out or frequently suffer from headaches, we recommend the scalp tension relief massage ($85). The short 30 minutes of bliss does wonders!
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